The reason this is one of my favourite videos is because the visual effects in the clip. It has a 80/ 90s feel to it. Although the effects of the clip seem old and not up to date, the old classic feel of the music comes across as to make people reflect back and reminise to when the music videos were like this. More for the older generation.
R. Kelly the worlds greatest, is one of the best videos. They took Muhammed Ali winning the championship as the visual idea. This great song attaching to the visual effects makes this a good song. From this we could see that the Visual should tie in with the music that i chose.
J. Cole - Work Out
Being a basketball fanatic the summer vibe of this video links in with me. Playing basketball with my basketball school team in the summer was one of the best times in life seeing this video and seeing a group of basketball players takes me back to this and remembering the fun times of summer. Typically a rap video has cars, girls etc. Although the rap video has girls but the idea behind this video was to make it seem fun, thats why the basketball player were playing in the summer, and to end the day of having fun you have even more fun with the party afterwords.
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